Share Have you ever wondered what you represent? What your image says about you? Well self branding is an important step in controlling how others view you. Your brand can take a while to be fully established and needs constant work but if you do it right it can set you apart from the rest and be one of your most powerful tools in life and open a lot of doors for you. Here Are 3 Ways to start branding yourself: Create A Name For Yourself One of the first things you want to do is figure out what image you want to give off and represent to others. A way to help get your thoughts organized on this is to write down some qualities and ideas on a sheet of paper. Once you do this and focus your brand, create a name for yourself which exemplifies those qualities. For example, When I figured out my brand I decided I wanted to play on my entrepreneurial strengths and really give off that theme while showing professionalism. So I chose the name “A World Class Executive” which is the title of this blog as you know. It is the name that best represents my brand that I want to give off. Create a Blog and Website The next thing you want to do after you created your image is to create a blog that helps you get your brand out. There are many sites to choose from like wordpress.com or blogger.com and their free to use. The blog doesn’t have to be directly named after your brand or deal with your brand but you’ll want to incorporate it in there some place so that people begin to associate you with that brand. Make sure that whatever your writing in your blog is what you want people to view you as because if you write unprofessionally they’ll associate you with that image instead of the brand your trying to give off. It has to be constant across all platforms for the brand to really stick so make sure to keep that in mind. Matt Wilson from Under 30 CEO said that If possible you’ll also want to secure your name domain. www.yourname.com Set it up and put a landing page on there. I believe this is a great idea and if you want you can develop it and link your blog through there or have your personal bio on it and contact information. You will however also want to incorporate your brand into it in some way. for an example of what I mean, check out RichieFrost.com which is my website so you can see what Ive done with it. If you dont want to pay money to build the website there are a lot of free website builders such as weebly.com in which you can also get your own domain name. Spread Your Brand The Final of the three things you should do to get your brand going is to spread it and share it in any way possible. Ive already mentioned the website and blog, but there are numerous other ways in which to share it. For example social media platforms such as myspace, facebook, twitter, or linked in. All should have your brand somewhere in there. Also, when dealing with those platforms again be aware that people associate you with ANYTHING you write in there so make sure its giving the image off that you want. When sending emails, when you sign your name at the bottom include your brand so that the person your emailing also sees it. The idea is to get it out as much as possible to as many people so that slowly but surely people will start to know you as that brand. If you can do this you will be able to do alot more things in the business world, it will unlock a lot of doors for you so make sure you stick with it. Tell me what you think about all of this? Questions, comments? What does your brand say about you? Share
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Entrepreneur.com